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June 16, 2025
In a world packed with 10 step routines and overflowing beauty cabinets, simplifying your skincare can feel like going against the grain. However, if you want healthy, glowing skin, less can truly be more.
Purify. Beautify. Fortify.
Skincare doesn’t have to be complicated. These three simple steps are all you need:
Purify = Cleanse your skin to remove dirt, oil, and makeup.
Beautify = Use toner to refresh your skin and boost hydration.
Fortify = Apply moisturizer to protect and lock in moisture.
Just three steps, morning and night. That’s it. Simple. Effective. Done.
So why does this simple trio work so well? Let’s break it down, and you can test it yourself tonight.
Begin your routine by clearing away the day. Your skin gathers dirt, oil, makeup, and pollutants every time you step outside or even stay in. When you skip cleansing, you leave those irritants behind to clog pores, cause breakouts, and block the benefits of your next steps.
Use a gentle but effective cleanser that lifts grime without stripping your natural oils. Your goal is fresh, soft skin that is ready for whatever comes next.
Try this: Use our Artistry Skin Nutrition™ Balancing Jelly Cleanser and note how your skin feels immediately after. This cleanser leaves your skin feeling refreshed with a shine-free finish.
Who it’s for: The Balancing formula is specially formulated for oily and normal-to-oily skin types looking to control oil and prevent early visible signs of aging.
How to use: Start by dampening your skin with warm water to open pores and prep for a deep clean. Dispense a small amount of cleanser into your palms and gently work it into a soft lather. Massage it over your face using circular motions, focusing on areas where oil and buildup tend to collect. Rinse thoroughly with lukewarm water, then gently pat your skin dry with a clean towel. For best results, use both morning and night as part of your daily skincare routine.
Skin check-in:
Next, do not skip toner. Toner is not just a leftover from the 90s. Today’s formulas hydrate, balance pH, and enhance product absorption.
Try this: Use our Artistry Skin Nutrition™ Balancing Fresh Shake Toner for a revitalizing experience. This unique bi-phase formula helps visibly reduce oil and shine while delivering lightweight hydration that leaves skin feeling smooth and refreshed.
How to use: After cleansing, shake the toner bottle well to mix the two phases. Then, apply a few drops onto a cotton pad or directly into your fingers. Gently press the toner into your face and neck, avoiding the eye area and rubbing or tugging. Let it absorb for a few seconds before moving on to the next step. Use morning and night for best results.
Skin Check-In:
Now it is time to seal the deal. No matter your skin type, you need moisture. A great moisturizer hydrates, strengthens your skin barrier, and keeps irritation at bay.
Pro tip: For daytime, pick a moisturizer with SPF to protect your skin from UV damage.
Try this: Apply our Artistry Skin Nutrition™ Balancing Matte Day Lotion SPF 30. This multitasking lotion delivers hydration and sun protection with a soft matte finish, making it ideal for daily use, especially if you’re prone to shine or clogged pores.
How to use: After toning, dispense one to two pumps of moisturizer onto your fingertips. Gently massage it into your face and neck using upward strokes, being careful around the eye area. In the morning, choose a moisturizer with SPF like this one; at night, switch to a non-SPF version for overnight repair.
Pro tip: Store in the refrigerator for an extra chill factor!
Skin check-in:
Understanding the Classic 3-Step Skincare Routine
Why Each Step Matters:
Skincare does not have to be complicated. The 3 step regimen keeps things clear, consistent, and effective. Cleanse, tone, and moisturize morning and night, and you will see lasting results in just a few weeks.
Your Turn:
Are you using a 3 step regimen right now? Try it for 7 days and share your before and after thoughts with us. Take a photo on Day 1 and Day 7 and tag @bestfaceartists on our socials with #ThePowerOf3 for a chance to be featured!
Balancing 3-Steps:
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